BUSINESS OF PRODUCING

Why This Course Let’s be real: it’s called the entertainment business for a reason. But here’s what they don’t tell you—it’s 80% business, 20% creative. And that’s exactly why this course matters. If you follow me (Tracey Baker-Simmons), you know I’m a relentless student of this industry. I’m constantly dissecting how it works, sharing insights, and pulling back the curtain on what’s actually happening. This course exists because I wish someone had handed me this roadmap when I was starting out. Here’s the Truth Having great ideas isn’t enough. This industry is littered with brilliant creatives who never made it—not because they lacked talent, but because they didn’t understand the business machinery that turns ideas into reality. This course bridges that gap. What You’ll Learn Building Your Business Foundation We’re going deep into the business infrastructure that separates professionals from hobbyists: • Choose the Right Attorney: Discover what to look for and the questions you must ask • Safeguard Your Intellectual Property: Learn strategies to protect your ideas from concept through production • Master Essential Agreements: Break down NDAs, collaboration agreements, shopping agreements, and more BONUS LESSON: Cracking the Code • How to identify the right partner for YOUR project—major networks, streaming platforms, and what to expect from each • Which credit to negotiate for as a creator—and why it can make or break your career The Outcome You’ll have a solid business foundation. You’ll know how to protect yourself, position your projects strategically, and speak the language of executive producer. No more walking into rooms unprepared. No more getting taken advantage of. This is the course I needed when I started. Now it’s yours.